TED FRANCISCO CEO

Ted Francisco co-founded Mercenary Collective to liberate great thinking from the agency machine. Too many top minds are trapped in organizations that put profit over product and process over ideas. Mercenary Collective gives clients direct access to senior talent for sharper ideas, faster decisions, and work that connects emotionally.

A renaissance marketer with 30+ years across brand strategy, consumer insights, and creative leadership, Ted worked at TBWA\Chiat\Day, Young & Rubicam, and INNOCEAN USA, served as President of MEDL Mobile, and built work for Sony, Jaguar, and Kaiser Permanente. He launched INNOCEAN University and OC Job Seekers network to mentor marketing's future.

Services:

Brand Strategy

Integrated Go-To-Market Strategy

Consumer Insights

Quantitative and Qualitative Research

Business and Marketing Consulting

Marketing Team Development Consulting

Key Clients:

University of Massachusetts Global

LG/Signature Kitchen Suite

Pacific Life

Hoag Health Systems

Mitsubishi Motors North America

Experian

Taco Bell

Hyundai

Experian

Medtronic

Kaiser Permanente

Mophie

Sarah Silverman

Cheech and Chong

Universal Pictures (Ted the Movie)

Candie's Shoes

Nixon Watches

Rampage Jackson

Damon Wayans

Kaiser Permanente

Ghirardelli

McKesson Hospital Systems

Chicken of the Sea

Hilton Garden Inn

Freedom Communications/Orange County Register

KFC

Weinerschnitzel

Goodwill

Sony

Lincoln

Jaguar

Land Rover

Nissan

Mazda